Categories: Authority Links

Transferring Rating Authority Inside Your Website?



This query asks “I’ve a prime stage web page, with sub-pages. How do I inform Google to switch the rating energy from the sub-pages to the top-level web page?” This sounds quite a bit like a query about siloing, a preferred search engine optimisation tactic proper now in 2019. In siloing, you create a top-level web page, with sub-pages, and probably sub-pages under that. In principle, the web page authority is meant to journey up the chain, and rank the highest stage web page (type of like a pyramid scheme).

Sadly, this can be a search engine optimisation gimmick.

Google evaluates every web page by itself benefit. If a web page lets folks full a sure job, or provides them the data they want, that is the web page that can rank.

#LockedownSEO #search engine optimization #siloing

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